In a shifting real estate landscape, effective marketing isn’t just about getting your next deal — it’s about building a business that thrives well into the future. This webinar will help you understand the critical difference between tactical, day-to-day marketing efforts and long-term strategic marketing that positions you for sustained success. You’ll learn how to balance the urgent need for lead generation today with the intentional brand-building and positioning that create lasting value tomorrow.

Whether you’re a seasoned agent or just starting to scale, this session will show you how to market smarter, not harder — ensuring you remain competitive in today’s market while future-proofing your business for what’s next.

Host: RETI’s Warren Dow